3rd Place Winner | Sold In-Store at M1This design was created for the M1 x LASALLE T-shirt design contest based on the theme “Unlimited.” My concept? A giant dinosaur gobbling up huge amounts of data — the perfect metaphor for unlimited data consumption.
The idea came to me spontaneously on a train: what better way to visualize “unlimited” than with a creature that never stops eating? The design captures this quirky idea with bold lines and humor.
Awarded 3rd place, and the T-shirt was produced and sold at M1 retail stores. A memorable moment was hearing a retail staff share that her daughter absolutely loved the design —an outlier among typical entries, showing that a playful concept can still resonate with real users.